FRANCHISE MARKETING, PERFECTED
For 6+ years we have provided specialized marketing plans and services for franchisors and franchisees. We create a cost-effective and cohesive system to help Franchisors and Franchisees grow at scale. Whether you’re looking to grow locations, improve sales at existing locations or turn your chain in to a franchise, we have a plan for everything.
Just ask our current partners! No, seriously. You can read what they have to say below or if that’s not enough, ask them directly. We’ll give you their contact information.
NTY Franchise Company
Since 2019, we’ve partnered with NTY Franchise Company and their portfolio of resale brands to implement successful digital advertising strategies across both brick & mortar and e-commerce verticals. We work at the franchise level with the Director of Marketing on marketing strategy, advertising for brand-wide initiatives and launching new locations. In addition, we provide digital advertising services for 70+ individual locations across the country.
One of our largest projects was helping the core brand, Clothes Mentor, launch an e-commerce system for 150+ individual locations to sell their products online. This initiative became mission critical with the forced closure of many brick & mortar stores in March 2020. The e-commerce solution allowed locations to sell products to a national audience for their first time as their local customers were unable to visit stores.
Angie Schatschneider
We consider Big Rush Marketing as a true extension of our franchise marketing team to develop digital ad campaigns to drive online and offline traffic to our nationwide network of franchise stores. The Big Rush team works within a transparent structure with access to key ad accounts in Google and Facebook channels. Meaning, they work within our store’s independent accounts for us to have complete visibility to what is spent in advertising and account management. Big Rush is also a true partner. Their offerings of educational resources to share in their learnings has made our NTY Franchise team and franchisees better understand digital media and to be part of the process. Clayton, Jon and the entire Big Rush team have truly fostered a relationship of trust. We’re grateful knowing they have our back!
Results
In 2021 our agency worked directly with 4 of the 7 locations of the Clothes Mentor franchise the Dallas, TX market. Here are the results from that market in gross sales vs 2019 sales (2020 excluded due to mandated store closures):
Location 1: Up 42%
Location 2: Up 15.2%
Location 3: Up 14.4%
Location 4: Up 13.9%
Combined 3 locations not working with Big Rush: Up 0%
Wasabi Sushi Bars
Wasabi Sushi Bars has been a partner with Big Rush Marketing since 2018. What started as a digital advertising plan for each location quickly turned in to a full marketing partnership that continues to grow today. Services now include digital advertising for all locations, content design, restaurant signage, website management, strategic planning and more. Since working with Big Rush, Wasabi has opened new locations in Kirkwood, Clayton and Cortex with more in the works.
Wasabi has become an emerging brand even through the pandemic with year over year growth at most locations in 2020. Their strong management team combined with a sound marketing strategy helped locations pivot based on different regulations across multiple states frequently through 2020 and 2021.
John Kim
Principal & CEO, Wasabi Sushi Bars
Big Rush Marketing has been an intricate part of Wasabi’s marketing approach for the past several years.
Big Rush Marketing’s cause and effect based approach can substantiate the ROI, and more importantly, helps us with the calibration of marketing vector towards achieving our goal. Wasabi considers Big Rush Marketing as one of our key Supplier-Partner and look forward to growing together.
INDUSTRIES SERVED
Services Offered
How can we help franchisors, franchisees & chains?
The answer: a wide variety of ways. We can…
Operate as a preferred marketing vendor for individual locations.
Work as an extension of the corporate marketing team providing advertising services, content creation & more.
Create a custom plan just for you.
Feel free to reach out if you have questions. We don’t have a sales team. You’ll hear from one of our Co-Founders since they manage our Franchise Marketing hands-on. Let us know a little bit about your company and we’ll connect soon.